VACANCIES

Job Number: 000154

Purpose:

Make your career fly with a charity where every second counts and your work can make the difference between life and death.

The Individual Giving Officer will be responsible for managing and implementing supporter acquisition and retention campaigns through a range of channels.

Relationships:

You will report to the Individual Giving Manger in the Marketing & Communications Team. You will liaise with internal stakeholders including Operations, Supporter Services, Finance and external agencies and suppliers.

Campaign management:

• Deliver individual giving direct mail campaigns.

• Prepare on and offline communications, sourcing relevant copy, appraising creative copy and artwork, managing approval and production process.

Analysis:

• Review and analyse all direct marketing campaigns to ensure information is used to inform future plans.

• With the support of the Individual Giving Manager, ensure all appeal expenditure is within budget.

• To raise invoices and answer queries relating to payments.

Agency management:

• Work with external agencies, acting as point of contact for day to day queries and writing and sharing briefs.

• To work closely with agencies and suppliers to design and develop direct marketing campaigns from concept, data selection, copywriting and creative approval of print.

Digital Campaigns:

• Work with colleagues in the Marketing and Communications team to promote Individual Giving appeals on social media, email and other digital platforms.

General:

• To keep abreast and adhere to fundraising and data protection regulations.

• To ensure that all collateral produced is within the charity brand guidelines.

• To effectively manage own workload and to deliver projects to timeframes.

• Deputise for the Individual Giving Manager as required.

• Any other activities reasonably required to promote Individual Giving appeals within the organisation.

• Any other activities reasonably required.

Person Specification

Essential criteria

• Direct marketing experience

• Strong planning and project management skills

• Strong written and spoken communication skills

• Effective interpersonal and negotiation skills

• Highly organised, with excellent attention to detail

• Experience of managing and prioritising workload

• Advanced skills in Microsoft Office specifically Excel

• Experience of working in a marketing or/and fundraising environment

Desirable criteria

• Experience of working with external suppliers and agencies

• Experience of using Raiser’s Edge or other CRM system

• Willingness to contribute to own professional development

• Knowledge and experience of the charity sector

• Marketing qualification

• Genuine interest in the work of The Air Ambulance Service

For a copy of the full job description including details on how to apply please contact us using the form on this page.

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